Thursday, 22 March 2012


Nissan is about to expand its brand lineup by one more, by reviving an old favourite name. The Datsun badge is making a return to the public fore. First used in 1931, the Datsun brand later became one of the most respected around the world when cars like the 240 Z (aka Fairlady) bore its name.

At some point in the early 1980s, Nissan began rebranding its Datsuns as Nissans, and eventually completely eradicated it. But yesterday Carlos Ghosn, CEO of Nissan and Infiniti, confirmed his company was bringing Datsun back to life. Terms and conditions apply. One of these is that only the developing world will receive Datsun cars. By developing they mean India, Indonesia and Russia. Nothing on Mzansi though.

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