BMW-DESIGNED JET INTERIOR REVEALED

BMW Group DesignworksUSA joins its client, Dassault Aviation, in celebrating the premiere of the new Dassault Falcon 2000S business jet at the 2011 European Business Aviation Convention & Exhibition (EBACE) in Geneva, Switzerland.  This new business jet offers category leading payload, range, performance and efficiency, and once its passengers step inside, they will be welcomed by a cabin that is equally extraordinary.  

“The aesthetics of the aircraft’s cabin, together with its versatility to function as a place to work, relax, reflect or rest, is doubly important as it shapes how passengers feel both during their journey and upon arrival at their destination,” says Laurenz Schaffer, President, BMW Group DesignworksUSA.  “We used our knowledge on driving experience and expertise gained from work with the BMW Group to create an environment which feels open and unconfined,” Schaffer concludes.

At 6 feet, 2 inches tall and 7 feet, 8 inches wide, the physical space aboard the Dassault Falcon 2000S is class-leading for an executive jet of this size.  DesignworksUSA’s efforts to make intelligent use of space, dimensions, light, color, and materials have created a cabin where psychological space is expansive as well.  Natural light is abundant, the look is sleek and clean, and the quality is impeccable.                 

Three elegant color harmonies are available for the cabin of the Dassault Falcon 2000S.  “Alpine” like the peaks for which it is named, offers artful harmony consisting of crisp whites with the grounded darks of earth, rock, and stone.  “Sedona” is inspired by the desert of the American southwest, with subtle, earthy beiges expanding horizons and one’s personal sense of space.  “Havana” is warm and heady with rich tobacco tones, serving a harmony of browns to create an inviting, club-like intimacy.
DesignworksUSA’s expertise in aviation includes its longstanding relationship with Dassault, for which the consultancy created the interior cabin of the Dassault Falcon 7X, which was launched in 2009 and subsequently lauded with accolades including a prestigious “Good Design” award in 2010.  

STORY BY BMW