AUDI A1 PICKS ITS CELEBRITY DRIVERS

New ambassadors have now been attached to the Audi brand, following on the pedals of such luminaries like DJ Fresh, Lira, Kabelo of TKZee and DJ S’bu who (in)famously broke the speed limit and got caught doing just over 250km/h on the freeway in his sponsored TT. No danger of such speeds with the new kids on the block who are specifically Audi A1 reps.

These famous youngsters are Anele Mdoda, Cameron van der Burgh, Jeannie D, Roxy Louw, Siyabonga Ngwekazi and Shashi Naidoo. Mdoda has made a name for herself as a 5fm DJ and as an SA's Got Talent and Top Billing presenter. Jeannie D, also a well-known face on Top Billing, is a DJ as well. Both women's fun-loving, adventurous and effervescent spirits fit perfectly with the Audi A1's chiseled good looks and sassy character.

Fellow TV personality Siya Ngwekazi is a style icon who currently presents V Entertainment on Vuzu TV and was recently named one of GQ's best-dressed men of 2010. He also co-hosts shows on Yfm. Shashi Naidoo turns heads as a model, actress and fashion industry pioneer. Van der Burgh is only 21, but is already Mzansi’s highest-ranked swimmer.

Audi launched its smallest car, the A1, to Mzansi media a few weeks back. In its market segment are cars like the MINI, Alfa Romeo Mito and Citroen DS3.