Thursday 2 July 2009

RENAULT BUCKS TREND, UPS MARKET SHARE


RENAULT SAYS: Renault South Africa stabilised its market share at 2.2% during June. An achievement similar to the previous month, it reflected a one third increase compared to June 2008.

Renault sales rose by 17% compared to June 2008, whilst new vehicle sales reported by NAAMSA showed a 24% decline in the market year-on-year. Compared to May 2009, Renault’s unit sales for June 2009 climbed by 15%.

“With the first six months of 2009 now behind us, we are extremely satisfied with Renault’s improving performance within a declining market,” says RĂ©gis Fricotte, Vice President of Marketing at Renault South Africa.

While the industry’s strong level of sales volumes to the car rental sector was largely unanticipated (in excess of 3 000 units and an increase of approximately 32% on June 2008), the retail market remained extremely depressed.

While the fundamentals that prevent a market recovery have not yet clearly evolved, consumer access to credit remains a key issue.