Friday 13 March 2009

HYUNDAI WEATHERS THE STORM, GOES GREEN


Hyundai Motor Company is getting ready to launch its very first hybrid car in June this year. The international release of the company’s hybrid does not confirm its South Africa release though. Nevertheless we don’t expect it to come this way anyway. Why Hyundai currently has a very successful luxury car called the Genesis which recently won the 2009 North American car of the year award. There are no plans to bring the Genesis down south.


Good news for Hyundai is that the company was one of only three that managed to grow in the tough North American market. It was the one that lost the least market share also.


“Hyundai is a forward-thinking company and will weather this storm’’ says Hyundai Automotive CEO Alan Ross.


A slew of “green” cars is planned for introduction this year at a developmental cost of about US$6 billion (almost R60 billion today).

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