Thursday, 5 September 2013

MASERATI QUATTROPORTE ERMENEGILDO ZEGNA LIMITED EDITION CONCEPT



The Maserati Quattroporte Ermenegildo Zegna Limited Edition concept car, scheduled to be revealed at the Frankfurt Motor Show, features a unique new look in colour scheme, materials and finish. The car is intended for development into a production version in 2014 and will maintain the same personality and quality of the current Quattroporte range.

Ermenegildo Zegna’s concept for the limited edition car is the result of a close collaboration between two companies that are linked by history, tradition and exclusivity.

The exterior of the Quattroporte features a special effect paint finish that simulates the fluidity and purity of metal, by using ultra-fine aluminium pigments. A glossy black primer amplifies the brilliance of the aluminium pigments and creates a sensation of depth. The platinum metal colour effect finish is a warm shade, expressing the car’s classic and sophisticated yet technically advanced character.

The material and chromatic research behind the Maserati Quattroporte Ermenegildo Zegna Limited Edition is based on a play between the classical and the contemporary.
The interior of the concept car is a definite focal point. Classical warm hues like moka and greige are re-interpreted in a modern palette to emulate Zegna’s latest men’s fashion collections, conveying a formal, sophisticated character. Interior components such as seats, door panels and roof lining are finished in genuine soft leather, in addition to a velvet-smooth, bright fabric that, due to Zegna’s vast experience and know-how, guarantees a level of durability that is required for automotive applications.


STORY BY MASERATI

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